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Visual Narrative, Process, and Practice

This blog is a place to share ideas, lessons, and observations gathered over more than three decades of working in photography, video, and visual storytelling. It reflects how I think about narrative, craft, collaboration, and the role visual media plays in helping people and organizations communicate with clarity and purpose.

I approach visual storytelling as an evolving practice. Each project, collaboration, and challenge adds to how I see the world and how I help others tell their stories. This blog is part of that ongoing process, a place to reflect, refine ideas, and share what I continue to learn through real-world work.

You’ll find writing here on photography, video production, narrative structure, creative process, and the practical realities of working with clients and teams. Some posts are instructional, others reflective, but all are rooted in experience and an ongoing commitment to doing thoughtful, honest work.

Why Experience Matters: Navigating the Twists and Turns of Photography and Video Productions

From missed flights to flooded beaches, flexibility and experience are the keys to delivering great work on location. Here’s how my stepmom (and lifelong travel producer) taught me how to troubleshoot like a pro.

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A Glimpse Behind the Lens: My First CEO Photo Session with William Esrey

In this blog post, I recount one of my first major corporate photography assignments—capturing William Esrey, the CEO of Sprint in the 1990s, for a magazine cover. From unexpected time constraints to creative risks, this session was a turning point in my career. Discover the story behind the shots and how I balance client demands with personal creativity, often finding the most memorable moments in the final minutes of a session.

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My Headshot and Linkedin

Your LinkedIn profile is your digital handshake—make it count with a professional headshot that captures your personal brand. Learn why a great headshot is essential for your online presence and how it can set you apart in your career.

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Making Compelling Visuals for Social Media Optimization

Indermaur Media shares insights on creating impactful visuals for social media, including tips on using your phone’s camera, applying filters, and framing photos for Instagram. Elevate your brand’s narrative through strategic social media optimization.

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How A Producer Can Better Organize Your Shoot

A producer can make all the difference in the success of a photography or video shoot. From managing logistics to fostering collaboration, explore how a producer like Stacey Koch helps create organized, efficient, and stress-free sessions.

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Mobile Phone Photography & Its impact on brands

Discover the impact of mobile phone photography on brands. Scott Indermaur shares insights on leveraging phone photography for social media, focusing on creativity, consistency, and humanizing your brand with behind-the-scenes visuals.

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