Scott Indermaur, corporate photographer and videographer based in Rhode Island and founder of Indermaur Media

Visual Narrative, Process, and Practice

This blog is a place to share ideas, lessons, and observations gathered over more than three decades of working in photography, video, and visual storytelling. It reflects how I think about narrative, craft, collaboration, and the role visual media plays in helping people and organizations communicate with clarity and purpose.

I approach visual storytelling as an evolving practice. Each project, collaboration, and challenge adds to how I see the world and how I help others tell their stories. This blog is part of that ongoing process, a place to reflect, refine ideas, and share what I continue to learn through real-world work.

Youโ€™ll find writing here on photography, video production, narrative structure, creative process, and the practical realities of working with clients and teams. Some posts are instructional, others reflective, but all are rooted in experience and an ongoing commitment to doing thoughtful, honest work.

Visual Narrative vs. Visual Storytelling: The Craft Behind Authentic Corporate Imagery

Corporate visuals are most effective when they balance authenticity with intention. In this post, I break down the difference between visual narrative and visual storytelling, and how my 30-plus years of photojournalistic and corporate experience help brands create imagery that feels real, relatable and strategically aligned. From portraits to biotech labs to executive walk-throughs, this approach brings clarity, meaning and human connection to every project.

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From Fairway to Premiere: Creating a Lean Product Video for Birdie Polish

When Rhode Islandโ€“based Birdie Polish asked me to produce a short video for their new golf-inspired product, we decided to keep it lean and flexible โ€” filming with an iPhone to minimize impact on the course while still delivering a high-quality result. This one-minute B2C project shows how thoughtful planning, sound design, and storytelling can bring a product to life, even on a small-scale production.

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Boston Area Corporate Photography: Biotech Labs, Financial Brands, and Real-World Storytelling

From biotech cleanrooms to financial lifestyle campaigns, Iโ€™ve worked across Boston capturing real, relatable visuals that help companies tell their story. Hereโ€™s a look at my approachโ€”and how marketers can make the most of their next photo or video project.

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Rhode Island-Based, Nationally Seasoned: Years of Visual Storytelling on the Move

After decades of national and international work, Iโ€™ve enjoyed a recent wave of meaningful projects here in Rhode Island. In this post, I share how I continue to serve clients across the U.S. while also strengthening my work locally.

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3-Camera Interview Production in Boston with Isabel Foxen Duke and BitcoinRails

While Isabel Foxen Duke was visiting Boston, I produced two interviews for her BitcoinRails channel using a 3-camera setup. We filmed in a temporary studio, capturing high-quality, brand-ready content that could be edited into long-form and short-form videos. As a board member of the Rhode Island Blockchain Council, Iโ€™m passionate about helping innovators share their message through professional, flexible video production.

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Not Just FAQsโ€”Why These Questions Matter in Photo & Video Production

Questions arenโ€™t just part of the processโ€”they shape it. This blog shares the most common questions I get as a corporate photographer and video producerโ€”and why asking them early leads to stronger, smoother, and more successful projects. Whether youโ€™re hiring me or working with another vendor, these insights can help you set up your next shoot for success.

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Capturing the Energy of Commencement

We were hired to capture the GUS Medical Schools commencement in Providence through photography and video, including testimonials, b-roll, and the ceremony itself. With a photojournalistic eye and a collaborative production team, we documented the real emotions, celebrations, and behind-the-scenes moments that tell the full story of graduation day. This blend of candid storytelling and intentional direction is where my roots in editorial work and commercial production meet.

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Telling the Story of Security State Bank in Wewoka, Oklahoma: A 2025 Community Leader Award Project

A behind-the-scenes look at our video and photography production in Wewoka, OK, highlighting Security State Bankโ€™s deep connection to community and culture as a 2025 Community Leader Award recipient.

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Boston Corporate Photographer: Telling Authentic Stories Through Location-Based Photography

For nearly 20 years, Iโ€™ve been traveling from Rhode Island to Boston to photograph executives, biotech teams, and corporate workplaces. From on-location headshots to authentic lab photography, Boston has become one of my most frequent and favorite places to work.

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Onsite Photography and Video: Creating Studio-Quality Work in Corporate Spaces

From biotech labs to boardrooms, Iโ€™ve spent my career creating studio-quality photography and video on location. This blog shares how we transform corporate spaces into professional setsโ€”bringing flexibility, consistency, and top-tier gear to every project, no matter the environment.

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Authentic Visual Branding for Small Business: The Golden Path Project

When Newport-based coach Laurie Nicoletti launched her new business, Golden Path, she wanted visuals that felt real โ€” not rehearsed. We collaborated on a natural, personality-driven video and portrait session to create branding that truly reflects her story.

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REVEALED: Portraits from Beneath Oneโ€™s Surface โ€“ The Film Now on Amazon Prime

Photographer Scott Indermaurโ€™s deeply personal portrait project REVEALED is now a documentary on Amazon Prime. Explore the journey of self-discovery that touched over 200 lives.

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Why Experience Matters: Navigating the Twists and Turns of Photography and Video Productions

From missed flights to flooded beaches, flexibility and experience are the keys to delivering great work on location. Hereโ€™s how my stepmom (and lifelong travel producer) taught me how to troubleshoot like a pro.

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Clearing the Past, Planting the Future

As spring arrives in Rhode Island, Iโ€™ve been reflecting on how tending to our wooded property mirrors the evolution of my 30-year career. From photojournalism in Arizona and Kansas to corporate video in New England, each season has brought its own pivotโ€”and possibility. This post explores the journey, the land, and the mindset behind clearing the past to plant the future.

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Building Relationships, Not Just Projects: Lessons from My Father and the Early Days of My Career

Trust and strong client relationships have shaped my career from the startโ€”lessons I learned both behind the camera and from my father, a lifelong account manager. In this blog, I reflect on how responsiveness, flexibility, and genuine connection continue to guide every photography and video project at Indermaur Media.

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NAVAD Bakers & Goldman Sachs 10,000 Small Businesses

How do you capture the heart of a small business story in just a short-form video? Using an iPhone and a strong storytelling approach, I worked with NAVAD Bakers and Goldman Sachs 10,000 Small Businesses of Rhode Island to showcase how this program helped owner Guy Hanuka grow his business. With thoughtful lighting, sound, and editing, I created a high-quality video that shares Guyโ€™s inspiring journey while keeping production efficient and adaptable for different platforms.

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The Power of Showing Up: 12 Years of Accountability with Erik Stenbakken

For over 12 years, Iโ€™ve met every weekday with longtime friend Erik Stenbakken for a simple but powerful accountability check-in. From our early days in photography to evolving creative careers and outdoor vanlife adventures, these weekly calls have quietly fueled personal and professional growthโ€”one goal at a time.

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A Walk in My Woods: Year One - 2024

A year of walking my woods has been a journey of discovery, resilience, and appreciation for natureโ€™s rhythms. What started with a stormโ€™s impact turned into a deeper connection with the land, observing its changes through the seasons and reflecting on the lessons it offers. From unexpected challenges to quiet moments of awe, this annual reflection captures the evolving story of my time among the trees.

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