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Visual Narrative, Process, and Practice

This blog is a place to share ideas, lessons, and observations gathered over more than three decades of working in photography, video, and visual storytelling. It reflects how I think about narrative, craft, collaboration, and the role visual media plays in helping people and organizations communicate with clarity and purpose.

I approach visual storytelling as an evolving practice. Each project, collaboration, and challenge adds to how I see the world and how I help others tell their stories. This blog is part of that ongoing process, a place to reflect, refine ideas, and share what I continue to learn through real-world work.

You’ll find writing here on photography, video production, narrative structure, creative process, and the practical realities of working with clients and teams. Some posts are instructional, others reflective, but all are rooted in experience and an ongoing commitment to doing thoughtful, honest work.

100 Posts and Counting: A Look Back at My Blogging Journey

A look back at one hundred blog posts and more than thirty years of photography, video and creative storytelling. This milestone reflects on the work, the people and the lessons that shaped my journey.

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Visual Narrative vs. Visual Storytelling: The Craft Behind Authentic Corporate Imagery

Corporate visuals are most effective when they balance authenticity with intention. In this post, I break down the difference between visual narrative and visual storytelling, and how my 30-plus years of photojournalistic and corporate experience help brands create imagery that feels real, relatable and strategically aligned. From portraits to biotech labs to executive walk-throughs, this approach brings clarity, meaning and human connection to every project.

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Boston Area Corporate Photography: Biotech Labs, Financial Brands, and Real-World Storytelling

From biotech cleanrooms to financial lifestyle campaigns, I’ve worked across Boston capturing real, relatable visuals that help companies tell their story. Here’s a look at my approach—and how marketers can make the most of their next photo or video project.

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3-Camera Interview Production in Boston with Isabel Foxen Duke and BitcoinRails

While Isabel Foxen Duke was visiting Boston, I produced two interviews for her BitcoinRails channel using a 3-camera setup. We filmed in a temporary studio, capturing high-quality, brand-ready content that could be edited into long-form and short-form videos. As a board member of the Rhode Island Blockchain Council, I’m passionate about helping innovators share their message through professional, flexible video production.

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Not Just FAQs—Why These Questions Matter in Photo & Video Production

Questions aren’t just part of the process—they shape it. This blog shares the most common questions I get as a corporate photographer and video producer—and why asking them early leads to stronger, smoother, and more successful projects. Whether you’re hiring me or working with another vendor, these insights can help you set up your next shoot for success.

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Onsite Photography and Video: Creating Studio-Quality Work in Corporate Spaces

From biotech labs to boardrooms, I’ve spent my career creating studio-quality photography and video on location. This blog shares how we transform corporate spaces into professional sets—bringing flexibility, consistency, and top-tier gear to every project, no matter the environment.

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Authentic Visual Branding for Small Business: The Golden Path Project

When Newport-based coach Laurie Nicoletti launched her new business, Golden Path, she wanted visuals that felt real — not rehearsed. We collaborated on a natural, personality-driven video and portrait session to create branding that truly reflects her story.

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REVEALED: Portraits from Beneath One’s Surface – The Film Now on Amazon Prime

Photographer Scott Indermaur’s deeply personal portrait project REVEALED is now a documentary on Amazon Prime. Explore the journey of self-discovery that touched over 200 lives.

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Clearing the Past, Planting the Future

As spring arrives in Rhode Island, I’ve been reflecting on how tending to our wooded property mirrors the evolution of my 30-year career. From photojournalism in Arizona and Kansas to corporate video in New England, each season has brought its own pivot—and possibility. This post explores the journey, the land, and the mindset behind clearing the past to plant the future.

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Why Original Photography Still Matters in an AI and Smartphone Era

Smartphones, AI, and stock photos are everywhere—so why invest in original photography? Because trust matters. Businesses, especially community banks and local brands, need real, authentic images—not generic stock photos. I’ve used everything from a 1960s plastic camera to an iPhone in my work, but one thing remains true: the best tool is the one that tells the most compelling story. Let’s talk about why original photography is still essential in today’s visual landscape.

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A Portrait in the Brewery: Photographing Boulevard Brewing Company’s Founder

Photographing Boulevard Brewing Company’s founder, John McDonald, in the late ‘90s was an unforgettable experience—one that reinforced my passion for environmental executive portraits. This shoot, captured on medium format film, tells a story beyond a headshot. It’s about leadership, craftsmanship, and the dynamic world of brewing.

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The Power of Custom Sound: Elevating Your Video with Original Music

Sound is half the story. While compelling visuals draw viewers in, custom scoring and sound design elevate a video to an immersive, emotionally impactful experience. In my latest blog, I explore how collaborating with composer Beth Burnett transformed my bio reel video, proving that the right soundtrack can take a project from good to unforgettable.

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Expanding Horizons: Indermaur Media’s Services for Small Businesses

Discover how Indermaur Media empowers small businesses with creative media solutions, including photography, videography, website development, and social media management, tailored to help brands thrive.

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Photography & Videography Productions Scott Indermaur Photography & Videography Productions Scott Indermaur

A Snapshot of Indermaur Media’s Services: Photography and Video for Corporate and Commercial Clients

Discover how Indermaur Media’s new one-page PDF highlights our full range of photography and video services, offering clients an easy way to explore our storytelling capabilities. Learn about the process of creating this overview and the collaboration that brought it to life.

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How Visual Storytelling Enhances Communication in Biotech and Financial Services

At Indermaur Media, we bring biotech, financial services, and commercial storytelling to life through compelling visual narratives. From capturing innovation in labs to portraying authentic financial lifestyles, our photography and video work drive clear communication and lasting impact.

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